Managerial Economics: A Mathematical Approach

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This completely accessible, classroom-tested book focuses on the need for training in managerial economics to be more responsive to the presence of uncertainty surrounding managerial decisions. It takes a mathematical and statistical approach to microeconomics and provides the opportunity for quantitative methods to illustrate and clarify the underlying fundamental logic of problem solving. Filled with real-life examples and problems, it covers methodological and mathematical fundamentals; decisions at the consumer, firm, and market levels; decision and risk analysis; and decisions under uncertainty.

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