Doing Research in Business & Management: An Essential Guide to Planning Your Project
do/17131133
Автор: Mark Saunders, Philip Lewis
Год: 2012
Дополнительные характеристики
Страниц
233 стр.
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Описание:
Doing Research in Business and Management brings the theory and techniques of research methods to life and covers all of the areas of research, from a review of secondary data or literature, or writing a research proposal, to completing an entire research project. The book is written for students on undergraduate and postgraduate degree programmes in business, management or related disciplines.