Channel Revolution
ch/6305828
Автор: Stefan Utzinger
Язык: Английский
Издательство: Lulu.com
Год: 2011
Дополнительные характеристики
Страниц
324 стр.
Тип издания
Отдельное издание
Тип обложки
Мягкая обложка
Реклама:
Описание:
Channel Revolution is a pragmatic guide to successfully building an indirect IT sales channel. Stefan Utzinger explains why in times of the cloud, SaaS and increasing globalization, taking a revolutionary approach is the way to go. The book gives detailed advice on the following topics: - Selecting and attracting the right channel partners - When to use project versus product oriented resellers - Managing the pipeline - Delivering larger projects with your partners - Effectively generating and managing leads - The right discount strategy - And much more